You need to see things from your customers’ point of view and, more importantly, you need to write the things that appeal to their viewpoint. Gaining backlinks is tough, as it involves convincing a website to share your website with their audience. It’s a hustle to pitch your proposition to these websites, which usually is a guest post, sponsored link or asking if they would link to a resource on your site. There is no evidence that adding a lot of content at one time can hurt a site if the content is of high quality. When you're ready to scale your strategy, consider hiring a professional SEO agency or a highly skilled independent contractor.
Why are backlinks important?
How do you find people who value SEO enough to pay your prices? Because Google likes sites
that link out to good quality content, publishing your own curated content can be a very smart move. Meta description tags can influence click-throughs but aren't directly used for rankings. There are far more unique search queries than
generic ones. If you added up the search engine
traffic of the most popular keywords, the number
would not even come close to the amount of
unique, niche keywords. This concept is known
as “long-tail theory”.
Monitor Brand Mentions
Your users need the structure to navigate through your site, to click from one page to the other. And Google uses the structure of your site in order to determine what content is important and what content is less important. If you're anything like
me, then you're looking to understand why certain things work the way they do. The search engines are able to analyze the reading level of the document. One popular formula for doing this is the Flesch-Kincaid Grade Level Readability Formula, which considers things like the average word length and the number of words in a sentence to determine the level of education needed to be able to understand the sentence. Pay close attention to how your results develop over time, and don’t be afraid to make changes when you need to.
Too much of content
The problem with directories: A good directory’s intent is to categorize
the internet into different categories/subcategories, while providing links
to good websites in those categories. Although there are legitimate
directory websites, many were built solely for the purpose of building links
back to webpages without consideration of link quality. This is the wrong
way to build links. Test your site’s link and fix the broken links to minimise the error pages or the duplicate content. Your content should be appealing both for users and search engines and thus, both readability and crawlability should be taken into consideration. SEO-friendly URLs may not be the batter in the SEO cake mix, but they can be the frosting. Having an SEO-friendly URL is easy when using a management system, such as WordPress. According to Gaz Hall, a UK SEO Consultant
: "Your job is to scope out sites that might be responsive to a message from you, to look at the type of content they publish and then to write a post that’s along the same lines. You then contact the site owner by email and show them your content, asking if they would like to publish it."
Choose your keywords carefully
To maintain a healthy website, do an overall audit of your underperforming blog content or articles to determine what to keep, what to make more robust, and what to remove. If you were to
build a house and the foundation was in terrible condition, you’d have a lot of issues, regardless of how nice you decorated the interior. The same is true for SEO. You need to have a great foundation on your website. Understanding the current health of your website from an SEO perspective is crucial to the beginning of every SEO campaign. Arguably, one of the most crucial aspects of on-page SEO is tags. Whether it’s title tags, header tags, meta tags or blog post tags, they have been demonstrated to increase traffic and boost engagement.